NEW ITEMS

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BEAUTY CREATIONS Seduce Me Eyeshadow Palette

Our pleasure to introduce to you a new palette with cool purples & striking metallics all in one.....

$8.99

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MAYBELLINE Color Sensational Shine Compulsion Lipstick

Bring on brilliant shine that melts onto lips with Color Sensational Shine Compulsion. From nude lip.....

$9.00

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MAYBELLINE Snapscara Washable Mascara - Pitch Black 300

Meet a new generation of mascara! Snapscara is our 1st pigmented wax-free mascara that features a ze.....

$8.99

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MAYBELLINE Superstay Full Coverage Powder Foundation

Get a full-coverage look that lasts up to 16 hours with Super Stay® Powder Foundation. Packed with c.....

$11.50

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NICKA K Color Lip Oil

Hydrating lip shades infused with Argan, Jojoba and Vitamin E essential oils for a bold, satiny shin.....

$2.99

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NICKA K Selfie Light - White

White light with 3-level brightness setting. Rechargeable battery with USB charger, compatible with .....

$6.99

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NICKA K Glitter Cream - AP045

Create a multitude of looks with a selection of ten ultra-sparkly glitters for a high-impact glimmer.....

$3.50

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WET N WILD MegaLiner Metallic Liquid Eyeliner

Reach for the stars or become a star yourself in the MegaLiner LiquidⓇ Eyeliner. Glide on this seaso.....

$3.49

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WET N WILD MegaGlo Loose Highlighting Powder

Embrace your glow with our new shades of Loose Highlighting Powder! The more highlight... the better.....

$7.49

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WET N WILD MegaLast Liquid Catsuit High-Shine Lipstick

Inspired by our best-selling MegaLast Liquid Catsuit Matte Lipstick, this MegaLast Catsuit High-Shin.....

$5.29

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WET N WILD MegaCushion Highlight - Who's That Pearl

Once you try cushion, you will never go back! This soft and bouncy cushion compact is a dream to use.....

$5.99

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WET N WILD Photo Focus Primer Water

Ultra light primer waters that hydrate, smooth and brighten skin for a dewy, healthy look. It is an .....

$5.49

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WET N WILD Mega Length Waterproof Mascara - Very Black

Elongate your lashes to new lengths with the NEW! Mega Length™ Waterproof Mascara that knows its pla.....

$2.99

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WET N WILD Mega Volume Mascara - Very Black

Let’s talk lashes… like high-volume, high-impact, diva-worthy lashes to be exact! Those that can onl.....

$3.29

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WET N WILD Pro Brush Line

Get professional looks with a pro-worthy brushes. Ultra-soft and densely packed synthetic brist.....

$5.99

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WET N WILD Lip Scrub - Watermelon

The Perfect Pout Lip Scrub is not only tastily sweet – its’ made with fine sugar that will buff away.....

$3.99

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WET N WILD Makeup Sponge

This blending sponge flawlessly applies makeup for a professional-looking finish. Provides a streak-.....

$4.99

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WET N WILD Color Icon Bronzer

Indulge yourself with Color Icon™ Bronzer, a gel-infused, long-wearing formula that leaves skin look.....

$4.99

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e.l.f. Soothing Face Primer

The Soothing Primer is infused with soothing Aloe, Vitamin E, and Vitamin B5 to help transform your .....

$7.00

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e.l.f. Eye Enhancing Mascara - Black Diamond

You asked, we listened! We improved the formula, and brush head for enhanced performance and applica.....

$3.99

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e.l.f. Nourishing Facial Oil

This nourishing facial oil helps to moisturize and nourish the skin with radiance-inducing ingredien.....

$12.00

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e.l.f. Prep & Blur Stick - Sheer

Blur imperfections and minimize the appearance of pores while priming your skin! This silicone-free .....

$9.99

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e.l.f. Illuminating Mist & Set

The Illuminating Mist & Set spray gives your makeup a lasting radiant finish. Instantly achieve .....

$4.99

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e.l.f. Prep & Glimmer Stick - Golden

Create a glowing makeup base while moisturizing and priming your skin. This illuminating water-based.....

$9.99

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e.l.f. Stardust Glitter - Bronze Comet

Use this fine, loose glitter to add out-of-this-world sparkle to any makeup look for the ultimate ra.....

$4.80

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e.l.f. Baked Eyeshadow Palette - California (New)

The palette features 10 gorgeous baked eyeshadows, baked in an oven to offer rich pigmentation for a.....

$12.00

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e.l.f. Rose Gold Eyeshadow Palette - Sunset

Our best-selling Rose Gold Eyeshadow, now in warmer, deeper sunset shades! This 10 color palette is .....

$12.00

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e.l.f. Mad For Matte Eyeshadow Palette

How to Use: > Apply a light shade over the eyelid using an eyeshadow brush.> Next, apply .....

$12.00

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e.l.f. Lock On Lip Primer

The Lock On Lip Primer helps lock lip color and prevents fading, bleeding, and creasing. Its sheer, .....

$4.99

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e.l.f. Lip Lacquer - Clear

This beautiful lacquer lip gloss provides maximum color and brilliant shine. Formulated with Vitamin.....

$2.50

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